Vertical Intelligence.
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Advancing the world‘s leading businesses, brands, and entities on their automation journey with technology that meets their needs.

Arrow Global
Nike
Porsche
Assist Card
Adobe
NowVertical Group Intro Video

Empowering Bold Decision-Making

NowVertical Group is a Vertical Intelligence software and services company. Our mission is to drive business and organizational growth by combining industry-specific technology and expertise to quickly and effectively unlock the true power of your current stack, staff, and data holdings.

Customer Success Stories

Dive into real stories from real customers who achieved real results with NowVertical Group.

NowVertical + Nike

NowVertical + Nike

Managing Transactional CPG Data

See how we structured Nike’s data, and defined the necessary processes to free the Data & Analytics Team from operational tasks.

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NowVertical + Assist Card

NowVertical + Assist Card

Building Custom Cloud Integrations

Discover how we helped a world leader in travel support with its process of reengineering its data and analytics models.

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NowVertical + WHSmith

NowVertical + WHSmith

Regulatory Compliance & Data Analytics

Learn how we helped one of the world’s largest booksellers with GDPR compliance and created an Information Governance Program.

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NowVertical + Arrow Global

NowVertical + Arrow Global

Investor Portfolio Management

Uncover how we help Arrow gain total visibility over a data estate exceeding 160TB.

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Explore and See What We Can Do Together

Discover how our products and services work by booking a free demo or proof of concept.

NOW Affinio for Brands

NOW Affinio for Brands

Evolve traditional market research practices to uncover more meaningful insights.

NOW Affinio for Agencies

NOW Affinio for Agencies

Perfect your pitch to win or retain the client every time.

NOW Privacy

NOW Privacy

Reveal the risk across your entire data estate. Discover and address exposure with a data discovery platform and workflows that meet your actual needs.

Vertical Intelligence Insights

Discover Vertical Intelligence news, articles and product updates focused on Big Data, analytics, data governance, marketing tactics and much more.

How Data Can Solve The Hidden Diversity Issues In Modern Corporate America

How Data Can Solve The Hidden Diversity Issues In Modern Corporate America

September 27, 2022

Do you truly understand the data story behind your organization? According to Forbes, there's a 76% chance you don’t. Less than a quarter of all organization are fully utilizing data to make better decisions. This includes hiring decisions surrounding the topic of diversity, equity and inclusion. What is the impact on our organization if we simply tick boxes and ignore everything outside the lines?

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How To Set Up Your First Twitter Ad Campaign

How To Set Up Your First Twitter Ad Campaign

September 27, 2022

Twitter is ranked as the No.1 place for brands to connect with their consumers. Additionally, Twitter ads saw an increase in over 35% global engagement rate, and people are reported to spend twice as much time viewing launch ads this year — as compared to previous years. This is more than enough reason to include Twitter in your next ad campaign. If you’re new to Twitter ads, or just need a refresh, we’ve outlined below how to set up your first Twitter campaign.

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6 Benefits of using an Audience Intelligence Tool

6 Benefits of using an Audience Intelligence Tool

September 15, 2022

Audience intelligence is classified as everything your company knows about its target audience. Historically this knowledge was gathered through surveys, focus groups, and customer feedback. While these techniques still remain valid and in some cases useful, they rely on people telling you the truth. They are also quite time-consuming and expensive.

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NowVertical Group Latest News

Uncover all the latest press releases, investor updates and news regarding NowVertical Group.

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Government

Technology innovation and implementation for the public sector.

Government

Financial Services

Risk assessment and forensic analysis on a global scale.

Financial Services

Energy & Renewables

Output optimizations and safety automations for producers of all kinds.

Energy & Renewables

Automotive Manufacturers

Pre-empting product malfunctions and safety concerns.

Automotive Manufacturers

Brands & Advertisers

Revenue-driving audience insights for more effective campaigns.

Brands & Advertisers

Enterprise

Automated, scalable data transformation strategies and technologies.

Enterprise