Vertical Intelligence.
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Advancing the world‘s leading businesses, brands, and entities on their automation journey with technology that meets their needs.

Empowering Bold Decision-Making

NowVertical Group is a Vertical Intelligence software and services company. Our mission is to drive business and organizational growth by combining industry-specific technology and expertise to quickly and effectively unlock the true power of your current stack, staff, and data holdings.

Customer Success Stories

Dive into real stories from real customers who achieved real results with NowVertical Group.

NowVertical + Nike

Managing Transactional CPG Data

See how we structured Nike’s data, and defined the necessary processes to free the Data & Analytics Team from operational tasks.

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NowVertical + Assist Card

Building Custom Cloud Integrations

Discover how we helped a world leader in travel support with its process of reengineering its data and analytics models.

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NowVertical + WHSmith

Regulatory Compliance & Data Analytics

Learn how we helped one of the world’s largest booksellers with GDPR compliance and created an Information Governance Program.

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NowVertical + Arrow Global

Investor Portfolio Management

Uncover how we help Arrow gain total visibility over a data estate exceeding 160TB.

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Explore and See What We Can Do Together

Discover how our products and services work by booking a free demo or proof of concept.

NOW Affinio for Brands

Evolve traditional market research practices to uncover more meaningful insights.

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NOW Affinio for Agencies

Perfect your pitch to win or retain the client every time.

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NOW Privacy

Reveal the risk across your entire data estate. Discover and address exposure with a data discovery platform and workflows that meet your actual needs.

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Vertical Intelligence Insights

Discover Vertical Intelligence news, articles and product updates focused on Big Data, analytics, data governance, marketing tactics and much more.

Essential Elements of an Effective CRM Strategy

September 29, 2022

You must know your customers inside out before implementing a CRM solution. Customer Relationship Management (CRM) software helps companies manage customer relationships by collecting information on each interaction between a company and its customers. It also allows for better communication and collaboration among employees.

The New Oil Industry: How Data Will Become The Most Regulated Commodity On The Planet

September 29, 2022

As we all know, ESG stands for Environment, Social and corporate Governance. While energy and diversity targets get all the headlines, corporate governance and particularly data governance seem to have been swept into a dank corner. Organizations mostly treat cybersecurity like a problem that will just go away if they don’t look at it.

How Data Can Solve The Hidden Diversity Issues In Modern Corporate America

September 27, 2022

Do you truly understand the data story behind your organization? According to Forbes, there's a 76% chance you don’t. Less than a quarter of all organization are fully utilizing data to make better decisions. This includes hiring decisions surrounding the topic of diversity, equity and inclusion. What is the impact on our organization if we simply tick boxes and ignore everything outside the lines?

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